It's hard not to root for the little guy. David and Goliath, Ali and Frazier, and now, Kidult and Marc Jacobs. Usually I'd applaud the ballsy anti-consumerist antics of the graffiti artist only known as Kidult, but when the response of Marc Jacobs is so perfect it's hard not to slap Goliath on the back.
Two days ago, the Marc Jacobs store in Paris received a facelift. The number "686" was spray painted in huge green numbers, surrounded by dollar signs.
Credit for the work was taken by an anonymous twitter account, simply known as @therealkidult. The vandalism was a response to a similar situation a year before in SoHo.
The Marc Jacobs building in SoHo was smeared by pink spray paint, stating one word, "ART." In response, Marc Jacobs took the picture, pressed it on to tees, and sold it for $686.
A year later, the same method has thwarted the would-be anarchist. Marc Jacobs tweeted that they "support the arts" and is selling trucker hats (ew) and tee shirts with the new "686" graffiti printed on them.
There hasn't been any response from Kidult, but we're pretty sure there will be soon enough. Until then, Goliath has this round. Lets see what you've got, Kidult.
Check out some of our favorite Marc Jacobs pieces right here.
With Style,
Your MyDROBE Team
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